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How to Add a Link to Your Pinterest Bio (2026)

By UniLink May 02, 2026 3 min read
How to Add a Link to Your Pinterest Bio (2026)
TL;DR:
  • Pinterest profile ?†’ tap pencil icon ?†’ Edit profile ?†’ Website field ?†’ paste URL ?†’ Save.
  • Free for all accounts. No follower minimum.
  • For Business accounts, claim your website to show "Verified" badge ??” boosts trust + Pinterest analytics.

Step-by-Step

1 Open Pinterest ?†’ tap your profile.
2 Tap the pencil icon ?†’ Edit profile.
3 Scroll to Website field.
4 Paste URL ?†’ tap Save.

Where the Link Appears

The Website link displays:

  • On your profile under bio text.
  • In Pin info (when you hover over your username).
  • In search results (when your profile shows up in search).

Verified Website (Business Accounts)

For Business accounts, claim your website to:

  • Show "Verified" checkmark next to URL.
  • Get analytics on Pin-driven traffic via Pinterest Insights.
  • Build trust with Pinterest users.

How to Claim Website

1 Profile ?†’ Settings ?†’ Claimed accounts.
2 Under "Websites" ?†’ + Claim.
3 Pick verification method: HTML tag, HTML file upload, or DNS TXT record.
4 Apply on your website ?†’ return to Pinterest ?†’ click "Submit for review".
5 Verification typically completes in 24 hours. Verified badge appears.

Bio Text URLs

Bio text body (under your name) auto-links URLs that have https:// prefix. Bio body limit: 160 characters.

Pin Descriptions and Click-Through

While the Website field is your main bio link, most Pinterest traffic comes from Pin descriptions:

  • Each Pin has its own destination URL.
  • Description supports up to 800 characters with auto-linked URLs.
  • Click-through to destination is the primary Pinterest mechanism.

Common Issues

ProblemFix
"Couldn't save"URL invalid format. Add https:// prefix.
Verification not completingRe-check HTML tag is in <head> section. DNS records may take 24-48h to propagate.
Link not showing on profileRefresh app. May take a few seconds.
"Domain blocked"Pinterest flagged your domain. Use clean domain.

FAQ

Is the Pinterest bio link free?

Yes ??” fully free for all accounts.

How many bio links can I add to Pinterest?

One Website field. Bio text body URLs auto-link too (with prefix).

What's a verified website on Pinterest?

Business account feature ??” claim your domain via HTML tag / file / DNS to show "Verified" badge.

Can Pinterest bio link drive traffic?

Yes ??” though Pin clicks usually drive much more traffic than bio link clicks.

Do Pinterest bio links pass SEO authority?

Pinterest bio Website is nofollow. Pin links are mostly nofollow too. Useful for traffic, not authority.

Key Takeaways
  • Add via Edit profile ?†’ Website. Free for all accounts.
  • Claim website on Business account for Verified badge + analytics.
  • Bio body URLs auto-link with prefix.
  • Pin descriptions drive most Pinterest traffic, not bio link.

One URL for Pinterest bio + Pins

UniLink: paste unil.ink/yourname in Website field; works as Pin destination too.

Try UniLink free ?†’

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