How to Use Articles in UniLink (Write Long-Form Content on Your Page)

Create standalone long-form pages for guides, FAQs, policies, and tutorials — without dates, categories, or a blog feed.

Not every piece of content belongs in a blog. A shipping policy doesn't need a publish date. A tutorial that stays relevant for years doesn't belong in a chronological feed where it slowly disappears off the bottom. UniLink Articles solves this by giving you standalone content pages that live on your profile permanently, outside any feed, and link wherever you place them. Think of Articles as the long-form equivalent of a custom page — structured, searchable, and always reachable at a clean URL.

What Articles Does

Articles are long-form content pages you create inside UniLink and link to from your page blocks. Unlike blog posts, articles have no publish date shown to visitors, no category tags, and don't appear in a blog feed. Each article lives at its own URL on your UniLink profile and can be linked from any block — a button block, a text link, a menu block, or a product description.

The article editor is the same rich text editor used for blog posts: headings, bold and italic text, bullet and numbered lists, images, embeds, and blockquotes are all supported. Articles also have SEO fields — title, meta description, and URL slug — so they can rank in search results just like any other page. The difference is purely structural: articles are evergreen, undated reference pages rather than time-stamped news or updates.

Common use cases include a complete setup guide for your product or service, an FAQ page answering the most common questions you receive, a terms of service or privacy policy page, a course outline or curriculum, a detailed bio or press kit, and a resource library with links and descriptions. Any content where the date is irrelevant and the page needs to be a permanent destination belongs in Articles rather than Blog.

How to Get Started With Articles

1. Navigate to Articles — In the Dashboard sidebar, click Articles. If you don't see it, look under the Content section. The articles list shows any existing articles with their status (draft or published).
2. Create a new article — Click New Article. The editor opens with a title field, body editor, and a right-side panel for SEO settings, status, and URL slug.
3. Write your content — Enter the article title and write the body using the rich text editor. Use H2 and H3 headings to create a readable structure. Add images where they support the content.
4. Set the URL slug — In the settings panel, review or edit the URL slug. It defaults to a slugified version of the title. Keep it short and keyword-focused (e.g., /articles/shipping-policy rather than /articles/our-complete-shipping-and-returns-policy-2024).
5. Fill in SEO fields — Enter the SEO title (50–60 characters) and meta description (130–160 characters). These appear in search engine results when the article is indexed.
6. Publish the article — Click Publish to make it live. The article is now accessible at its URL and crawlable by search engines.
7. Link to the article from your page — Open the page editor and add a button block, text link, or menu item pointing to the article URL. Visitors reach the article by clicking this link on your profile.

How to Use Articles

1. Update content without worrying about dates — Edit an article any time. Changes go live when you click Update. Because articles don't show a publish date, readers won't see "this was written in 2022" even if the article was updated yesterday.
2. Link articles from multiple places — A single article can be linked from multiple blocks on your page. Your FAQ article might be linked from a text block, a footer menu, and a button near your contact form — all pointing to the same URL.
3. Use articles for legal pages — Terms of service, privacy policy, cookie policy, and refund policy are perfect article use cases. Create one article per policy, then link from your page footer using a links block or text block.
4. Create a resource library — Publish multiple articles covering related topics. Add a links block to your page that lists all article titles with direct URLs. This creates a navigable knowledge base within your UniLink profile.
5. Embed articles in product or service blocks — If you sell digital products or services, link a "How it works" or "Setup guide" article directly from the product block's description. Customers get detailed instructions without leaving your page.
6. Unpublish outdated articles — Set an article's status to Draft to remove it from the public URL. Visitors trying to reach the old URL get a 404. Do this before deleting to confirm no important inbound links exist.
7. Check article analytics — In Dashboard → Analytics, filter by page type to see how many visitors reached each article URL, how long they spent, and what they clicked. Use this to identify which articles are valuable and which can be removed.

Key Settings Explained

How to Get the Most Out of Articles

The most strategic use of Articles is building content that answers your audience's most common questions before they have to ask. If you answer the same question by email ten times a week, write that answer as a well-structured article, publish it, and link it from the relevant section of your page. You reduce repetitive support work, give visitors answers in seconds, and create an indexed page that brings in new visitors who are searching for the same answer on Google.

Articles are also the right tool for onboarding content. A detailed "how to get started" guide — more thorough than you'd ever put in a block description — can live as an article linked prominently from your page. New visitors or customers who need that depth can find it; casual browsers who don't need it aren't bothered by it. This separation of depth from the main page flow is the key structural advantage of articles over blog posts.

For creators selling products, courses, or services, a well-written policies page (refunds, shipping, delivery timeline) materially reduces purchase hesitation. Buyers want to know what happens if something goes wrong before they commit. Link your policy articles from near your purchase CTAs and from your page footer. The presence of a clear policy article signals professionalism and builds trust even if most visitors never read it in full.

Since articles have permanent URLs and no date signal, they accumulate search value over time. An article you write today can still rank and receive traffic three years from now without any changes. This makes them higher long-term value than blog posts on time-sensitive topics. Prioritize articles for your cornerstone content — the pieces you want to be found for indefinitely.

Troubleshooting Common Issues